DEVELOPING A BETTER WORLD

COMMUNITY DRIVEN

North American Properties, a real estate development company founded in 1954 in Cincinnati, OH, had grown to amass assets worth $5 Billion and with offices in other major cities needed to find a fresh but authentic story that played better in a changing competitive landscape.

SCOPE OF WORK:

Research (stakeholder interviews and site visits)

Development of Brand Position, Brand Story and Messaging

Logo and Visual Identity System development

Sub-brands

Art direction of project and people photography

Website design and development

Print collateral

Exhibit design

THE WORK