OAK | Veritas
CITY ON THE RISE
We named OAK for the signature oak trees that will be retained and celebrated within the new development. OAK will change the way life is lived in Oklahoma, welcoming an entire region home to the heart of an exciting, new type of community. An entertainment destination that pays off Oklahoma City’s reputation as a city on the rise — a place becoming, unfurling its wings. The beauty of the scissor-tailed flycatcher as well as flora and fauna native to Oklahoma, are shown in the rich illustration program that supports the brand mark.
SCOPE OF WORK:
Research (Stakeholder Interviews and Site Visits)
Brand Strategy
Development of Brand Position and Messaging
Logo and Visual Identity System Development
Leasing Marketing Support
Social Marketing Templates
Fence Construction Wrap
THE WORK
