The Leaven Group
THE DELIBERATE DEVELOPER
The Leaven Group is The Deliberate Developer—more diligent, intentional, and thoughtful than most, rooted in place and long-term investment in properties that benefit communities and build legacies. They came to us with the goal of being a catalyst for transformation for the better—to lift up, deliberately, with preparation and calculated foresight. And their hope to see community, the people within it, and the built world that supports it rise, to become more than it was. The logo we developed for them is built symbolically from their brand pillars of integrity, aspiration, connection, and transformation.
SCOPE OF WORK:
Research
Brand Strategy
Naming
Development of Brand Position and Messaging
Logo and Visual Identity System Development
Website Development