Behavioral Science Technologies
THE SCIENCE OF REAL LIFE
Born out of academia, Behavioral Science Technology is a company that utilizes deep domain knowledge to help create real change in critical social areas that students face.
In designing the BST brand, Imbibe also helped launch its maiden product, named Real Consent, which tackles sexual assault on college campuses.
SCOPE OF WORK:
Original Research Including Stakeholder Interviews
Development of Brand Position, Brand Story and Messaging
Logo and Visual Identity System development with sub-brand
Website Design and Development
Development of a Web-based App